Full Spread - 10.125 (W) x 12.75 (H) - for each page
Half Spread - 10.125 (W) x 6.25 (H) - for each page
Full Page - 10.125 (W) x 12.75 (H)
Island - 7.5625 (W) x 9.75 (H)
Half Page Horizontal - 10.125 (W) x 6.25 (H)
Half Page Vertical - 5 (W) x 12.75 (H)
3/8 Page Horizontal - 7.5625 (W) x 6.25 (H)
3/8 Page Vertical - 5 (W) x 9.75 (H)
1/4 Page Block - 5 (W) x 6.25 (H)
1/4 Page Banner - 10.125 (W) x 3 (H)
1/4 Page Vertical - 2.375 (W) x 12.75 (H)
1/8 Page Vertical - 2.375 (W) x 6.25 (H)
1/8 Page Horizontal - 5 (W) x 3 (H)
Digital Files
Accepted Medium (Macintosh compatible)
CD or DVD
File Formats
InDesign, Quark Express or pdf file. Please provide all visual images (scans, etc.), and fonts (screen and printer). Please supply any linked images used.
Images
TIFF, JPEG or EPS preferred. CMYK or gray scale (minimum) resolution of 300 DPI at 100%.
Fonts
Screen and printer fonts must be supplied for every ad. Please include fonts for any linked images.
Color
Files should be 1 color, or prepared to separate to 2, 3, or 4 color. 4-color process should be CMYK. Files with more than 1 color should be converted to 4-color process. Pantone (PMS) colors will be matched to nearest possible process tint.
Type
When printing on newsprint, a minimum type size of 7 pt. is recommended. Fine serifs should be avoided.
Technical Support
If you have any questions regarding digital file preparation, you can call the Keyword Communications production manager at (717) 481-2960 or 877-337-2062.
Production Services
Advertising design and production can be provided for a nominal fee, Contact your sales representative for details.
Agency Commission
Standard 15% commission will be paid to recognized agencies for print-ready ads. Agency commissions will be deducted for unpaid billings past 60 days. Supplied artwork must be in reproducible form (incl. pre-screen halftones and logo artwork). Additional production time will be invoiced to the client or agency.
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